With more and more companies working with Salesforce, there has been an increase in demand for different Salesforce roles. Some certified Salesforce experts are highly sought after by companies. They need professionals to achieve a CRM solution that overcomes their business issues. 

With numerous Salesforce certifications and roles, it can be confusing for a company to know the type of Salesforce role needed to achieve its business goals. We have highlighted some of the most common Salesforce roles that might be something your business needs. 

Most Important Salesforce Roles for a Project

We have shared here some of the main distinctions in the most important Salesforce roles and everything they are responsible for at their position.

Salesforce Consultants

Salesforce consultants are known to work much closer to Salesforce partners instead of end-users. Their role requires hands-on configuration with a full-fledged understanding of the Salesforce platform. 

Consultants work on different projects of clients. For clients, Salesforce consultants can be the first point of contact for starting any project. They are the ones who work steadily to achieve their project goals. 

Here we have listed some of the tasks that a Salesforce consultant do:

• Gathering and documenting requirements for the project
• Conducting configuration of the platform
• Delivering guidance on the design of the solution
• Conducting workshops for user onboarding
• Providing insight to clients about customization and third-party applications for their businesses
• User training
• Having an understanding of the complete project

Salesforce Developers

A Salesforce developer in any project would be an expert in coding and API integration. Salesforce developers can create triggers, complex workflows, validation rules and work on APEX development.

Salesforce developers have a background in programming languages like Java, along with in-depth knowledge of Salesforce. They are the subject matter experts and are always in a lot of demand in the Salesforce ecosystem.

Here we have listed some of the tasks that a Salesforce developer do:

• Developing Visualforce pages and Lightning components
• APEX development
• Working on technical documentation
• Product installation and testing
• Managing debugging process
• Create triggers and complex workflows
• Reviewing custom code and making changes if required
• Creating solutions to address issues in a company or to make its operations smooth
• Product maintenance

Salesforce Architects

A Salesforce Architect is a person who would be at the highest level for any project of Salesforce implementation. Architects tend to have expertise in Salesforce and have knowledge of different web development languages that will be used with Salesforce.

In any Salesforce implementation project, the Salesforce architect would be the key person in the team. The architect will handle the complete technical design and custom elements to be added to the project.

Here we have listed some of the tasks that a Salesforce architect do:

• Preparing design of the security model
• Working on solutions that are meant to be for long-term
• Conducting system integration using APIs
• Handling Salesforce implementations, ensuring they can be seamlessly expanded if needed
• Overseeing and maintaining governance

Salesforce Administrator

These professionals are more commonly referred to as Salesforce admin. A Salesforce admin works on automating complex business processes to add value to a business.

Salesforce admins make sure that the system in use is clean and timely monitors new releases. A Salesforce admin in a company would be the SME Salesforce expert with in-depth knowledge about Salesforce customization.

Here we have listed some of the tasks that a Salesforce admin do:

• User maintenance
• Set up new users
• Create role hierarchy
• Manage company-wide defaults
• Set up permissions
• Collate requirements for new processes with relevant stakeholders
• Data management and security
• Create dashboards and reports
• Train new Salesforce users

Hire Experts for These Salesforce Roles for your Salesforce Implementation Project

Any Salesforce implementation project would have different aspects to be covered and will only be handled by the experts. Instead of spending time hiring in-house experts for each role, all you need is to connect with top Salesforce partners who have a team of experts for all these Salesforce roles.

We at 360 Degree Cloud have a team of certified Salesforce professionals who have the skills and technical expertise to handle and overcome your different business challenges. Contact us to discuss your unique challenges, and our experts will find a solution to them.

Online communities aren’t just a platform for selling stuff or discussing trends. Businesses consider Salesforce communities implementation for support and engagement among customers and partners.

Salesforce Community Cloud is a digital space that helps users to share information and collaborate with essential personnel relevant to their particular business processes. It supports personalized forums that serve as a dedicated support site to help team members connect.

For companies, Community Cloud is a suitable platform for multiple workplace interactions like troubleshooting, human resource management, help desk communications, and staying connected with geographically dispersed teams. 

How to enable Salesforce Communities?

Each personalized forum is known as a community, and to create each community, you have to set up your interactive site. Then, you have to use the easy point-and-click branding tools to brand your collaboration space.

These tools are available in the Communities Experience Builder. Once you have your community built, you can start exploring all the features that make Salesforce Community Cloud special.

Key Features of Salesforce Community Cloud

There are plenty of features of Community Cloud, but we’ll be presenting some of the most meaningful ones here. Here are some features that could make your business more robust and result-driven.

1. Single social sign-on: Salesforce Communities allow you to create ID and passwords or access for users. You needn’t give manual access; instead, you can leverage a single sign-on feature.
2. Check the reputation of existing members: Salesforce Community Cloud implementation allows you to check the reputation of an existing member. You can do so by checking the rating of every post by which the points are assigned. These points start from 1 and can reach 20, denoting the highly reputed member.
3. Customized templates and VisualForce: With Community Cloud, you can get many customized templates related to the business category and services. You can flexibly pick any template and add VisualForce pages to give a new life to community portals.
4. Integration friendly: You can easily use native integration to Salesforce or build a custom API to another backend system for connecting data in disparate systems, allowing the authorized user to access the data in real-time. 

Where You Can Use Salesforce Community Cloud? 

Because Salesforce Community Cloud allows you to publish Community Forms to offer customer support to collect feedback around a service or product, the benefits of community implementation in Salesforce aren’t limited to any one sector. We have listed several fields where Community Cloud is actively used. 

Here’s who uses Salesforce Communities 

1. Online Service- Rich, self-service experience for customers
   Salesforce Community Cloud allows customers the ease of access to FAQs and articles to help them find solutions independently, which frees agents to work on more crucial tasks. This helps in promoting case escalation and giving customer support agents the time to connect with customers having more critical problems to resolve. 
2. Higher Education- Streamline the admissions process
   Students have to complete multiple forms throughout the school year. This is where a central hub for accessing all these forms is an invaluable resource. Community Forms allows sharing anything from admission applications to event participation forms. It also helps the parents to have a single source of information to track the progress of their wards. 
3. Healthcare- Improve the patient experience
   With Community Cloud, you can take the patient registration process online by adding Community Forms to your workflow. Once you are done with creating your patient community, it would take no time at all to gather registration data and upload it to Salesforce. This would help in maintaining patient records in a single view, making it easier to track patient treatment progress.
4. Sales- Engage with customers
   With Salesforce Community Cloud, you can create an engaging online customer hub by uploading FAQs, forums, and tutorials. You can also add Community Forms to tap into the community/ user base for new ideas. This will help in value addition to your next release and products.
5. Marketing- Simplify event lead generation
   Events and conferences are the most effective ways to generate new leads and let the customers know how much you value them. But all these events need a lot of planning in which Community Cloud can be of great help. With Salesforce Community Cloud, you can generate forms and reminders to be sure that your most valued customers are invited to your event and can easily register online. 

Salesforce Communities Implementation for a Connected Experience

Community Cloud gives you a hassle-free way to connect and engage with experts and collect data through online communities. Whether you need help with data entry or want to build deeper relationships with your customers and partners, implementation of Salesforce communities is all you need.

For customers, it enables easy access to information, while for the customer support agents, it helps in case escalation and better engagement. We can identify the best strategy for you to identify and address your challenges by implementing appropriate solutions that can enhance your systems. For more information on Community Cloud, reach out to our Salesforce consultants and get the right guidance.